Email Marketing
Here’s What You Get
Studies continue to show how effective email marketing can be. You can work with our experienced team of writers, designers, and marketers to get some amazing results.
More Clicks
Convert more of your audience into return visitors to your website with effective calls to action.
More Conversions
Get more conversions by presenting the right products/services to the right people at the right time.
More Follow-through
Even if that first email underperformed, maybe the second (or third) will get them to click the link.
More Leads
Your email content can proactively reach far more people than many other forms of online marketing.
More Engagement
You can keep your customers coming back to your website with regular and effective emails.
More Connections
If a customer signs up on your email list, they’re far more likely to do business with you again.
Email Marketing Services
Email Marketing Strategy
The first thing our agency will do is develop an email marketing strategy for your business. It will define the “who, what, when, and how” of your campaign. We will research your audience and determine who will be the best audience to target. We will then craft a content strategy to determine what your brand’s message should be and how we will add value. And finally, we will determine when emails will be sent and how they will progress leads down your marketing funnel.
Lead Magnets
The next thing our agency will do is create a strategy to develop your email list. This normally consists of developing lead magnets, or offers, that incentivize people to provide you with their email address in exchange for something of value. Examples of lead magnets include free guides, checklists, quizzes, eBooks, and much more. We will work with you to develop a lead magnet to attract more leads for your business.
Website Call-to-Actions
The next step our email marketing agency will take is to implement call-to-actions on your website to promote your lead magnets. This will help you convert your website visitors into email subscribers. Typical website call-to-actions include floating headers, website pop-up forms, sidebar forms, and more.
Advertising Campaigns
The fastest way to grow your email list is to advertise your lead magnets. You would need to use our social media advertising or search engine advertising services to do this. Our agency will advertise your lead magnets on social media or search engines to generate more subscribers. We would direct traffic from advertising to a custom landing page that allows people to opt-in to your email list.
Our Email Marketing Packages
Your Email Marketing Package Can Include
Incentive Creation
Generic sign up forms are a thing of the past. To convert more website visitors, we’ll help develop an attractive incentive so your audience will have a greater reason to sign up for your list.
Ecommerce Integration
Ecommerce websites require a more hands-on approach. Keep your customers coming back and drive sales by encouraging them not to abandon their cart and engage with special offers.
Automated Welcome Email
We will automate certain elements of the campaign to make sure that no one falls through the cracks. If someone gives you their email address, we want to give them a nice welcome.
Website Integration
We can add important elements to your website to help you gain more contacts and build your email list. Sometimes, a simple popup is all it takes.
Effective Email Templates
There’s no reason to reinvent the wheel every time you want to do a new promotion. We’ll create templates based on proven formats to help save time and be more effective.
Consultation and Strategy
Every industry is different, and every company has different needs. We’ll consult with you to develop the right strategy for your market.